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Qualitative market research : a practitioner's and buyer's guide / Wendy Gordon and Roy Langmaid ; with illustrations by Christopher Mills.

By:

Gordon, Wendy, 1943-

Contributor(s):

Langmaid, Roy, 1946-

Material type: Text

Text

TextPublication details: Aldershot : Gower, c1988.Description: xiii, 262 p. : illISBN:

056605115X

Subject(s):

Marketing research

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Holdings
Item type	Current library	Collection	Call number	Status	Date due	Barcode
Books	Matheson Library Main Collection	Main Collection	658.83 G665q (Browse shelf(Opens below))	Available		072751

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