A Collection of cases in marketing management / [edited by] H. Robert Dodge, William G. Zikmund.
Material type: TextPublication details: St. Paul : West Pub. Co., c1987.Edition: 2nd edDescription: xix, 344 pISBN:- 0314853138 (pbk.)
- 658.8/00973�19
- HF5415.13 .C64 1987
Item type | Current library | Collection | Call number | Status | Date due | Barcode | |
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Books | Matheson Library Main Collection | Main Collection | 658.807220973 D645c 1987 (Browse shelf(Opens below)) | Available | 063397 |
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658.802 S756o Organization & marketing | 658.802 W946 First steps in a retail career / | 658.8024657 C875p Practice development a guide to marketing techniques for accountants | 658.807220973 D645c 1987 A Collection of cases in marketing management / | 658.80926 F274 Selected cases in marketing management / | 658.809382 K26 Multinational marketing management / | 658.809507 M345 Marketing scientific and technical information |
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