A Collection of cases in marketing management / (Record no. 44408)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00730nam a2200241u 4500 |
| 001 - CONTROL NUMBER | |
| control field | 00760668 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | PWmBRO |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20240602101540.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 870217s1987 mnu b 00000 eng |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 0314853138 (pbk.) |
| 043 ## - GEOGRAPHIC AREA CODE | |
| Geographic area code | n-us--- |
| 050 0# - LIBRARY OF CONGRESS CALL NUMBER | |
| Classification number | HF5415.13 |
| Item number | .C64 1987 |
| 082 0# - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.8/00973�19 |
| 090 0# - LOCALLY ASSIGNED LC-TYPE CALL NUMBER (OCLC); LOCAL CALL NUMBER (RLIN) | |
| Local cutter number (OCLC) ; Book number/undivided call number, CALL (RLIN) | 658.8/0722/0973/D645c/1987 |
| 245 02 - TITLE STATEMENT | |
| Title | A Collection of cases in marketing management / |
| Statement of responsibility, etc. | [edited by] H. Robert Dodge, William G. Zikmund. |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 2nd ed. |
| 260 0# - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | St. Paul : |
| Name of publisher, distributor, etc. | West Pub. Co., |
| Date of publication, distribution, etc. | c1987. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xix, 344 p. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Marketing |
| Geographic subdivision | United States |
| General subdivision | Management |
| -- | Case studies. |
| 700 10 - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Zikmund, William G. |
| 700 10 - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Dodge, H. Robert, |
| Dates associated with a name | 1929- |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Dewey Decimal Classification |
| Withdrawn status | Lost status | Damaged status | Not for loan | Collection | Home library | Current library | Shelving location | Date acquired | Total checkouts | Full call number | Barcode | Date last seen | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Main Collection | Matheson Library | Matheson Library | Main Collection | 02.06.2024 | 658.807220973 D645c 1987 | 063397 | 24.03.2018 | 24.03.2018 | Books |