Matheson Library
Empowering Knowledge, Inspiring Discovery

Marketing research and information systems : text and cases / Robert D. Buzzell, Donald F. Cox with the assistance of Rex V. Brown.

By: Contributor(s): Material type: TextTextPublication details: New York : McGraw-Hill, 1969.Description: xii, 788 p. : illISBN:
  • 0000009475
Subject(s):
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Holdings
Item type Current library Call number Status Date due Barcode
Books Books Matheson Library 658.83 B999 (Browse shelf(Opens below)) 127 129321

Case material from the Harvard Graduate School of Business Administration.

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