Details for: Advertising : creative communication with consumers /

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Advertising : creative communication with consumers / Harry Walker Hepner.

By:

Hepner, Harry Walker

Material type: Text

TextPublication details: New York : McGraw-Hill, c1964.Edition: 4th ed., rev. of Modern advertising : practices and principles, 3rd edDescription: viii, 692 p. : illSubject(s):

Public relations
Advertising

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Item type	Current library	Call number	Status	Date due	Barcode
Books	Matheson Library	659.1 H529 (Browse shelf(Opens below))	127		104889

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Advertising : creative communication with consumers / Harry Walker Hepner.