Marketing / Philip Kotler ... [et al.].
Material type: TextPublication details: New York : Prentice Hall, 1994.Edition: Australia & New Zealand ed. 3Description: xxv, 820 p. : ill. ; 25 cmISBN:- 0724808132
- 22 658.800994 M345
Item type | Current library | Collection | Call number | Status | Notes | Date due | Barcode | |
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2 Hour Special Reserve | Matheson Library Special Reserve - 2 Hours Use items | Special Reserve | SR 658.800994 M345 (Browse shelf(Opens below)) | Available | 150155 | |||
2 Hour Special Reserve | Matheson Library Special Reserve - 2 Hours Use items | Special Reserve | SR 658.800994 M345 (Browse shelf(Opens below)) | Available | A | 158814 |
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SR 658.8 S792 Fundamentals of marketing / | SR 658.800285 S358 Electronic commerce / | SR 658.800285 S358 Electronic commerce / | SR 658.800994 M345 Marketing / | SR 658.800994 M345 Marketing / | SR 658.83 B796 Questionnaire design : how to plan, structure and write survey material for effective market research / | SR 658.83 I11 Marketing research : methodological foundations / |
Includes index.
Recommended text: BA231 (Business Studies).
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