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Readings in advertising : current viewpoints on selected topics / James E. Littlefield, editor.
Material type:
TextPublication details: St. Paul : West, c1975.Description: xii, 450 pISBN: - 0829900306
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Matheson Library | 659.1 R287 (Browse shelf(Opens below)) | Available | 098539 |
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| 659.1 O34c Confessions of an advertising man / | 659.1 O34o Ogilvy on advertising | 659.1 P957 Principles of advertising / | 659.1 R287 Readings in advertising : current viewpoints on selected topics / | 659.1 S595m The management of advertising / | 659.1 T455 Advertising / | 659.1 W456 Advertising : principles and practice / |
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