Readings in advertising : (Record no. 77902)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00435nam a2200145 a 4500 |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20240602103600.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 020730s19uu xx 00 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 0829900306 |
| 245 ## - TITLE STATEMENT | |
| Title | Readings in advertising : |
| Remainder of title | current viewpoints on selected topics / |
| Statement of responsibility, etc. | James E. Littlefield, editor. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | St. Paul : |
| Name of publisher, distributor, etc. | West, |
| Date of publication, distribution, etc. | c1975. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xii, 450 p. |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Advertising. |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Littlefield, James E. |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Dewey Decimal Classification |
| Withdrawn status | Lost status | Damaged status | Not for loan | Home library | Current library | Shelving location | Date acquired | Total checkouts | Full call number | Barcode | Date last seen | Price effective from |
|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Matheson Library | Matheson Library | 02.06.2024 | 659.1 R287 | 098539 | 04.03.2019 | 04.03.2019 |