Instructor's resource guide to accompany : strategic market management / prepared by David A. Aaker & Jim Prost.
Material type: TextPublication details: New York : John Wiley, 1999.Edition: 5th edDescription: [various pagings] : ill. ; 28 cmISBN:- 0471297895
Item type | Current library | Collection | Call number | Status | Notes | Date due | Barcode | |
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Books | Matheson Library Main Collection | Main Collection | 658.802 A111 (Browse shelf(Opens below)) | Available | 040079 | |||
Books | Matheson Library Main Collection | Main Collection | 658.802 A111 (Browse shelf(Opens below)) | Available | A | 115534 |
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658.800994 M345 Marketing | 658.80099419 H436m 1984 Marketing for managers | 658.802 Product policy for consumer goods companies. | 658.802 A111 Instructor's resource guide to accompany : strategic market management / | 658.802 A111 Instructor's resource guide to accompany : strategic market management / | 658.802 D273m Market driven strategy : processes for creating value / | 658.802 F828 An econometric approach to a marketing decision model / |
Guide to accompany book titled: Strategic market management, 5th ed. by David A. Aaker.
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