Instructor's resource guide to accompany : (Record no. 28632)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00706nam a2200193 a 4500 |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20240602100620.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 170523s19uu xx 00 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 0471297895 |
| 100 10 - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Aaker, David A. |
| 245 10 - TITLE STATEMENT | |
| Title | Instructor's resource guide to accompany : |
| Remainder of title | strategic market management / |
| Statement of responsibility, etc. | prepared by David A. Aaker & Jim Prost. |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 5th ed. |
| 260 0# - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | New York : |
| Name of publisher, distributor, etc. | John Wiley, |
| Date of publication, distribution, etc. | 1999. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | [various pagings] : |
| Other physical details | ill. ; |
| Dimensions | 28 cm. |
| 500 ## - GENERAL NOTE | |
| General note | Guide to accompany book titled: Strategic market management, 5th ed. by David A. Aaker. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Marketing |
| General subdivision | Management |
| -- | Study and teaching. |
| 700 10 - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Prost, Jim. |
| 740 01 - ADDED ENTRY--UNCONTROLLED RELATED/ANALYTICAL TITLE | |
| Uncontrolled related/analytical title | Strategic market management. |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Dewey Decimal Classification |
| Withdrawn status | Lost status | Damaged status | Not for loan | Collection | Home library | Current library | Shelving location | Date acquired | Source of acquisition | Total checkouts | Full call number | Barcode | Date last seen | Price effective from | Koha item type | Public note |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Main Collection | Matheson Library | Matheson Library | Main Collection | 02.06.2024 | Reuben M. Daniel | 658.802 A111 | 040079 | 23.03.2018 | 23.03.2018 | Books | ||||||
| Main Collection | Matheson Library | Matheson Library | Main Collection | 02.06.2024 | Reuben M. Daniel | 658.802 A111 | 115534 | 23.03.2018 | 23.03.2018 | Books | A |