Marketing research: text and cases/ K.L.McGown
Material type:
TextPublication details: Cambridge, Mass.: Winthrop Publishers, 1979Description: xiv, 432pSubject(s):
| Item type | Current library | Collection | Call number | Status | Date due | Barcode | |
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Matheson Library Main Collection | Main Collection | 658.83 M146m (Browse shelf(Opens below)) | Available | 033741 |
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| 658.83 H147i The industrial market research handbook | 658.83 H147i The industrial market research handbook | 658.83 M134 Contemporary marketing research / | 658.83 M146m Marketing research: text and cases/ | 658.83 M345 Marketing research : an applied orientation / | 658.83 M345 Marketing research applications and problems | 658.83 M345 Marketing planning and strategy. |
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