Marketing research: text and cases/
McGown, K.L.
Marketing research: text and cases/ K.L.McGown - Cambridge, Mass.: Winthrop Publishers, 1979 - xiv, 432p.
Marketing search
Marketing research--Case studies
Marketing research: text and cases/ K.L.McGown - Cambridge, Mass.: Winthrop Publishers, 1979 - xiv, 432p.
Marketing search
Marketing research--Case studies