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Marketing basic concepts and decisions William M. Pride, O.C. Ferrell

By:

Pride, William M

Contributor(s):

Ferrell, O. C

Material type: Text

Text

TextPublication details: Boston Houghton Mifflin c1983Edition: 3rd edDescription: xxvii, 735 p. ill. (some col.) 26 cmSubject(s):

Marketing

DDC classification:

658.8

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Holdings
Item type	Current library	Call number	Status	Date due	Barcode
Books	Matheson Library	658.8 P947m 1983 (Browse shelf(Opens below))	Available		027930

0395328160

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