Matheson Library
Empowering Knowledge, Inspiring Discovery

Marketing management : (Record no. 84812)

MARC details
000 -LEADER
fixed length control field 00680nam a22002177a 4500
003 - CONTROL NUMBER IDENTIFIER
control field PUMLC
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20240602104031.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 190624b ||||| |||| 00| 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0471838993
040 ## - CATALOGING SOURCE
Modifying agency PUMLC
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Edition information 22
Classification number 658.8
Item number D151
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Dairymple, Douglas J.
9 (RLIN) 3776
245 ## - TITLE STATEMENT
Title Marketing management :
Remainder of title strategy and cases /
Statement of responsibility, etc. Douglas J. Dairymple.
250 ## - EDITION STATEMENT
Edition statement 4th ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. New York :
Name of publisher, distributor, etc. John Wiley & Sons,
Date of publication, distribution, etc. 1986.
300 ## - PHYSICAL DESCRIPTION
Extent xiii, 925 p. :
Other physical details ill. ;
Dimensions 24 cm.
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc. note includes bibliographical references & index.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Marketing
General subdivision Management.
9 (RLIN) 579
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Marketing
General subdivision Management
-- Case studies.
9 (RLIN) 3745
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Dewey Decimal Classification
Koha item type Books
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Collection Home library Current library Shelving location Date acquired Source of acquisition Total checkouts Full call number Barcode Date last seen Price effective from Koha item type
    Dewey Decimal Classification     Special Reserve Matheson Library Matheson Library Special Reserve - 2 Hours Use items 24.06.2019 Reuben M. Daniel.   SR 658.8 D151 158812 24.06.2019 24.06.2019 2 Hour Special Reserve