Matheson Library
Empowering Knowledge, Inspiring Discovery

Strategic program planning for effective public relations campaigns / (Record no. 83938)

MARC details
000 -LEADER
fixed length control field 00760nam a2200253 a 4500
003 - CONTROL NUMBER IDENTIFIER
control field PUMLC
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20240602104003.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 180326s19uu xx 00 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0787266256
040 ## - CATALOGING SOURCE
Modifying agency PUMLC
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Edition information 22
Classification number 659.2
Item number W749
100 10 - MAIN ENTRY--PERSONAL NAME
Personal name Wilson, Laurie J.
9 (RLIN) 3012
245 10 - TITLE STATEMENT
Title Strategic program planning for effective public relations campaigns /
Statement of responsibility, etc. Laurie J. Wilson.
250 ## - EDITION STATEMENT
Edition statement 3rd ed.
260 0# - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. Dubuque, Iowa :
Name of publisher, distributor, etc. Kendall/Hunt,
Date of publication, distribution, etc. c2000.
300 ## - PHYSICAL DESCRIPTION
Extent vii, 167 p. ;
Dimensions 28 cm.
500 ## - GENERAL NOTE
General note Includes index.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Public relations.
9 (RLIN) 3013
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Strategic planning.
9 (RLIN) 58
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Corporations
General subdivision Public relations.
9 (RLIN) 3014
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Business planning.
9 (RLIN) 240
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Planning.
9 (RLIN) 3015
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Books
Source of classification or shelving scheme Dewey Decimal Classification
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Collection Home library Current library Shelving location Date acquired Source of acquisition Total checkouts Full call number Barcode Date last seen Price effective from Koha item type
    Dewey Decimal Classification     Main Collection Matheson Library Matheson Library Main Collection 02.06.2024 Reuben M. Daniel   659.2 W749 159265 06.03.2019 06.03.2019 Books