Matheson Library
Empowering Knowledge, Inspiring Discovery

Marketing research (Record no. 6695)

MARC details
000 -LEADER
fixed length control field 00801nam a2200277 a 4500
001 - CONTROL NUMBER
control field 00352489
003 - CONTROL NUMBER IDENTIFIER
control field PWmBRO
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20240602095201.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 830526s1981 ilua a o0011 eng l
069 00 -
-- 205320060
082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8
Item number 3
090 00 - LOCALLY ASSIGNED LC-TYPE CALL NUMBER (OCLC); LOCAL CALL NUMBER (RLIN)
Local cutter number (OCLC) ; Book number/undivided call number, CALL (RLIN) 658.83/B789m/1981
100 10 - MAIN ENTRY--PERSONAL NAME
Personal name Boyd, Harper W.
245 10 - TITLE STATEMENT
Title Marketing research
Remainder of title text and cases
Statement of responsibility, etc. Harper W. Boyd, Jr., Ralph Westfall, Stanley F. Stasch
250 00 - EDITION STATEMENT
Edition statement 5th ed.
260 00 - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. Homewood, Ill.
Name of publisher, distributor, etc. R.D. Irwin
Date of publication, distribution, etc. 1981
300 00 - PHYSICAL DESCRIPTION
Extent xiv, 693 p.
Other physical details ill.
Dimensions 25 cm.
595 00 -
-- 0256025304
650 00 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Marketing research
650 00 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Marketing research
General subdivision Case studies
700 10 - ADDED ENTRY--PERSONAL NAME
Personal name Westfall, Ralph L.
700 10 - ADDED ENTRY--PERSONAL NAME
Personal name Stasch, Stanley F.
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Dewey Decimal Classification
994 ## -
-- 001005763 83231 0001
-- 001005764
-- 001042880
Holdings
Withdrawn status Lost status Damaged status Not for loan Collection Home library Current library Shelving location Date acquired Total checkouts Full call number Barcode Date last seen Price effective from Koha item type
        Main Collection Matheson Library Matheson Library Main Collection 02.06.2024   658.83 B789m 1 005764 23.03.2018 23.03.2018 Books
        Main Collection Matheson Library Matheson Library Main Collection 02.06.2024   658.83 B789m 1 042880 23.03.2018 23.03.2018 Books
        Main Collection Matheson Library Matheson Library Main Collection 02.06.2024   658.83 B789m 1 005763 23.03.2018 23.03.2018 Books