Marketing management : (Record no. 66115)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00581nam a2200193 a 4500 |
| 001 - CONTROL NUMBER | |
| control field | 00458929 |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20240602102842.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 841127s1984 njua a o0011 eng l |
| 020 00 - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 0135579279. |
| 035 00 - SYSTEM CONTROL NUMBER | |
| System control number | 217698060 |
| 100 10 - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Kotler, Philip. |
| 245 10 - TITLE STATEMENT | |
| Title | Marketing management : |
| Remainder of title | analysis, planning, and control / |
| Statement of responsibility, etc. | Philip Kotler. |
| 250 00 - EDITION STATEMENT | |
| Edition statement | 5th ed. |
| 260 00 - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | Englewood Cliffs, N.J : |
| Name of publisher, distributor, etc. | Prentice-Hall, |
| Date of publication, distribution, etc. | c1984. |
| 300 00 - PHYSICAL DESCRIPTION | |
| Extent | xxi, 792 p. : |
| Other physical details | ill. ; |
| Dimensions | 23 cm. |
| 440 04 - SERIES STATEMENT/ADDED ENTRY--TITLE | |
| Title | The Prentice-Hall series in marketing |
| 650 00 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Marketing |
| General subdivision | Management. |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Dewey Decimal Classification |
| Withdrawn status | Lost status | Damaged status | Not for loan | Collection | Home library | Current library | Shelving location | Date acquired | Total checkouts | Full call number | Barcode | Date last seen | Price effective from | Koha item type | Public note |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Main Collection | Matheson Library | Matheson Library | Main Collection | 02.06.2024 | 658.8 K87 | 107955 | 27.03.2018 | 27.03.2018 | Books | Recat. | |||||
| Main Collection | Matheson Library | Matheson Library | Main Collection | 02.06.2024 | 658.8 K87 | 040950 | 27.03.2018 | 27.03.2018 | Books | Recat. | |||||
| Main Collection | Matheson Library | Matheson Library | Main Collection | 02.06.2024 | 658.8 K87 | 021614 | 27.03.2018 | 27.03.2018 | Books | Recat. |