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Principles of marketing / (Record no. 10686)

MARC details
000 -LEADER
fixed length control field 00564nam a2200205 a 4500
001 - CONTROL NUMBER
control field 00370975
003 - CONTROL NUMBER IDENTIFIER
control field PWmBRO
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20240602095544.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 831021s1983 njua a o0011 eng l
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0137016239
100 10 - MAIN ENTRY--PERSONAL NAME
Personal name Kotler, Philip.
245 10 - TITLE STATEMENT
Title Principles of marketing /
Statement of responsibility, etc. Philip Kotler.
250 00 - EDITION STATEMENT
Edition statement 2nd ed.
260 00 - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. Englewood Cliffs, NJ :
Name of publisher, distributor, etc. Prentice-Hall,
Date of publication, distribution, etc. c1983.
300 00 - PHYSICAL DESCRIPTION
Extent xxiv, 676 p. :
Other physical details ill. ;
Dimensions 24 cm.
440 #0 - SERIES STATEMENT/ADDED ENTRY--TITLE
Title Prentice-Hall series in marketing
650 00 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Marketing.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Marketing
General subdivision Management.
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Dewey Decimal Classification
Holdings
Withdrawn status Lost status Damaged status Not for loan Home library Current library Shelving location Date acquired Total checkouts Full call number Barcode Date last seen Price effective from
        Matheson Library Matheson Library   02.06.2024   658.8 K87 012110 23.03.2018 23.03.2018