Consumer behavior and marketing action / Henry Assael.
Material type: TextPublication details: Boston : PWS-KENT Pub., 1992.Edition: 4th edDescription: xx, 748 p. : ill. (some col.)ISBN:- 0534925529
Item type | Current library | Collection | Call number | Status | Date due | Barcode | |
---|---|---|---|---|---|---|---|
Books | Matheson Library | 658.8342 A844 (Browse shelf(Opens below)) | Available | 103647 | |||
Books | Matheson Library Main Collection | Main Collection | 658.8342 A844 (Browse shelf(Opens below)) | Available | 121649 |
Recommended text : BA233 (Business Studies)
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