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Marketing management : analysis, planning, implementation and control / Philip Kotler.
Material type:
TextPublication details: Upper Saddle River, N.J. : Prentice-Hall, 1994.Edition: 8th edDescription: xxix, 801 p. : ill. ; 25 cmISBN: - 0130980056
| Item type | Current library | Collection | Call number | Status | Notes | Date due | Barcode | |
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Matheson Library Main Collection | Main Collection | 658.8 K87 (Browse shelf(Opens below)) | Available | Recat. | 121685 | ||
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Matheson Library Main Collection | Main Collection | 658.8 K87 (Browse shelf(Opens below)) | Available | Recat. | 121682 | ||
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Books
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Matheson Library Main Collection | Main Collection | 658.8 K87 (Browse shelf(Opens below)) | Available | Recat. | 121683 |
Prentice Hall International editions.
Includes indexes.
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