Marketing research : an applied orientation / Naresh K. Malhotra.
Material type: TextPublication details: Englewood Cliffs, N.J. : Prentice Hall, 1993.Description: xxxv, 857 p. : illISBN:- 0135553504
Item type | Current library | Call number | Status | Date due | Barcode | |
---|---|---|---|---|---|---|
Books | Matheson Library | 658.83 M249 (Browse shelf(Opens below)) | 127 | 092453 |
Includes bibliographical references and index.
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