| 000 | 00733nam a2200253 a 4500 | ||
|---|---|---|---|
| 999 |
_c908 _d908 |
||
| 001 | 00222119 | ||
| 003 | PWmBRO | ||
| 005 | 20240602094643.0 | ||
| 008 | 940922s1992 maua b 00110 eng | ||
| 020 | _a0534925529 | ||
| 040 | _dPUMLC | ||
| 082 |
_222 _a658.8342 _bA844 |
||
| 100 | 1 | 0 |
_aAssael, Henry. _93812 |
| 245 | 1 | 0 |
_aConsumer behavior and marketing action / _cHenry Assael. |
| 250 | _a4th ed. | ||
| 260 | 0 |
_aBoston : _bPWS-KENT Pub., _c1992. |
|
| 300 |
_axx, 748 p. : _bill. (some col.) |
||
| 500 | _aIncludes index. | ||
| 526 | _aRecommended text : BA233 (Business Studies) | ||
| 650 | 0 |
_aConsumer behavior. _93806 |
|
| 650 | 0 |
_aMarketing. _9601 |
|
| 650 | 0 |
_aMotivational research (Marketing) _93813 |
|
| 942 |
_2ddc _cBK _01 |
||