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005 | 20240602094643.0 | ||
008 | 041006s19uu xx 00 eng d | ||
020 | _a0724808132 | ||
040 | _dPUMLC | ||
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_222 _a658.800994 _bM345 |
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245 | 0 | 0 |
_aMarketing / _cPhilip Kotler ... [et al.]. |
250 | _aAustralia & New Zealand ed. 3 | ||
260 |
_aNew York : _bPrentice Hall, _c1994. |
||
300 |
_axxv, 820 p. : _bill. ; _c25 cm. |
||
500 | _aIncludes index. | ||
526 | _aRecommended text: BA231 (Business Studies). | ||
650 |
_aMarketing _zAustralia _xManagement. _93785 |
||
650 | 4 |
_aMarketing _zNew Zealand _xManagement. _93786 |
|
650 |
_aMarketing. _9601 |
||
700 | 1 | 0 |
_aKotler, Philip. _9600 |
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