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| 999 |
_c886 _d886 |
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| 003 | PUMLC | ||
| 005 | 20240602094642.0 | ||
| 008 | 110214s19uu xx 00 eng d | ||
| 020 | _a0-13-121276-1 | ||
| 040 | _dPUMLC | ||
| 082 |
_222 _a658.8 _bK87 |
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| 100 | 1 | 0 |
_aKotler, Philip. _9600 |
| 245 | 1 | 0 |
_aPrinciples of marketing / _cPhilip Kotler, Gary Armstrong. |
| 250 | _a10th ed. | ||
| 260 | 0 |
_aUpper Saddle River, NJ : _bPearson Prentice Hall, _c2004. |
|
| 300 |
_axxix, 661 p. : _bill. ; _c24 cm. |
||
| 504 | _aIncludes bibliographical references and index. | ||
| 650 | 0 |
_aMarketing. _9601 |
|
| 650 |
_aMarketing _xManagement. _9579 |
||
| 700 | 1 | 0 |
_aArmstrong, Gary. _9602 |
| 856 | 4 | _uhttp://www.prenhall.com | |
| 942 |
_2ddc _cBK |
||