000 00760nam a2200253 a 4500
999 _c83938
_d83938
003 PUMLC
005 20240602104003.0
008 180326s19uu xx 00 eng d
020 _a0787266256
040 _dPUMLC
082 _222
_a659.2
_bW749
100 1 0 _aWilson, Laurie J.
_93012
245 1 0 _aStrategic program planning for effective public relations campaigns /
_cLaurie J. Wilson.
250 _a3rd ed.
260 0 _aDubuque, Iowa :
_bKendall/Hunt,
_cc2000.
300 _avii, 167 p. ;
_c28 cm.
500 _aIncludes index.
650 _aPublic relations.
_93013
650 _aStrategic planning.
_958
650 _aCorporations
_xPublic relations.
_93014
650 _aBusiness planning.
_9240
650 _aPlanning.
_93015
942 _cBK
_2ddc