| 000 | 00618nam a2200217 a 4500 | ||
|---|---|---|---|
| 001 | 00222119 | ||
| 003 | PWmBRO | ||
| 005 | 20240602103246.0 | ||
| 008 | 940922s1992 maua b 00110 eng | ||
| 020 | _a0534925529 | ||
| 100 | 1 | 0 | _aAssael, Henry. |
| 245 | 1 | 0 |
_aConsumer behavior and marketing action / _cHenry Assael. |
| 250 | _a4th ed. | ||
| 260 | 0 |
_aBoston : _bPWS-KENT Pub., _c1992. |
|
| 300 |
_axx, 748 p. : _bill. (some col.) |
||
| 526 | _aRecommended text : BA233 (Business Studies) | ||
| 650 | 0 | _aConsumer behavior. | |
| 650 | 0 | _aMarketing. | |
| 650 | 0 | _aMotivational research (Marketing) | |
| 942 | _2ddc | ||
| 999 |
_c72780 _d72780 |
||