000 00581nam a2200193 a 4500
001 00458929
005 20240602102842.0
008 841127s1984 njua a o0011 eng l
020 0 0 _a0135579279.
035 0 0 _a217698060
100 1 0 _aKotler, Philip.
245 1 0 _aMarketing management :
_banalysis, planning, and control /
_cPhilip Kotler.
250 0 0 _a5th ed.
260 0 0 _aEnglewood Cliffs, N.J :
_bPrentice-Hall,
_cc1984.
300 0 0 _axxi, 792 p. :
_bill. ;
_c23 cm.
440 0 4 _aThe Prentice-Hall series in marketing
650 0 0 _aMarketing
_xManagement.
942 _2ddc
999 _c66115
_d66115