000 | 00593cam a2200193 4500 | ||
---|---|---|---|
001 | 00012483 | ||
003 | PWmBRO | ||
005 | 20240602102758.0 | ||
008 | 940314s1993 njua b 00110 eng | ||
020 | _a0135553504 | ||
100 | 1 | _aMalhotra, Naresh K. | |
245 | 1 | 0 |
_aMarketing research : _ban applied orientation / _cNaresh K. Malhotra. |
260 |
_aEnglewood Cliffs, N.J. : _bPrentice Hall, _c1993. |
||
300 |
_axxxv, 857 p. : _bill. |
||
504 | _aIncludes bibliographical references and index. | ||
650 | 0 | _aMarketing research | |
650 | 0 |
_aMarketing research _xMethodology. |
|
942 | _2ddc | ||
999 |
_c64867 _d64867 |