| 000 | 00771nam a2200253 4500 | ||
|---|---|---|---|
| 001 | 00364657 | ||
| 003 | PWmBRO | ||
| 005 | 20240602095126.0 | ||
| 008 | 830729s1978 txua o0011 eng l | ||
| 082 | 0 | 0 | _a658.8 |
| 090 | 0 | 0 | _b658.8/B527c |
| 100 | 1 | 0 |
_aBernhardt, Kenneth L., _d1944- |
| 245 | 1 | 0 |
_aCases in marketing management _cKenneth L. Bernhardt, Thomas C. Kinnear |
| 260 | 0 | 0 |
_aDallas, Texas _bBusiness Publications _c1978 |
| 300 | 0 | 0 |
_axv, 570 p. _bill. _c24 cm. |
| 500 | 0 | 0 | _aIncludes index |
| 595 | 0 | 0 | _a0256020817 |
| 650 | 0 | 0 |
_aMarketing _xManagement _xCase studies |
| 650 | 0 | 0 |
_aMarketing _xDecision making _xCase studies |
| 700 | 1 | 0 |
_aKinnear, Thomas C., _d1943- |
| 942 | _2ddc | ||
| 994 | _a001004759 83277 0001 | ||
| 999 |
_c6135 _d6135 |
||