000 00881nam a2200265u 4500
001 00827487
003 PWmBRO
005 20240602101700.0
008 880920s1986 dcu b 00100 eng
010 _a 55051588
020 _a0933833032 (set) :
_c$139.00
020 _a0933833040 (v. 1)
020 _a0933833059 (v. 2)
245 0 0 _aBeacham's marketing reference /
_cedited by Walton Beacham, Richard T. Hise, Hale N. Tongren.
260 0 _aWashington, D.C. :
_bResearch Pub.,
_cc1986.
300 _a2 v. (x, 1045 p.)
505 0 _av. 1. Account executive-market segmentation -- v. 2. Marketing audit-wholesaling.
650 0 _aMarketing
_xHandbooks, manuals, etc.
650 0 _aMarketing
_xTerminology.
700 1 0 _aHise, Richard T.
700 1 0 _aBeacham, Walton,
_d1943-
700 1 0 _aTongren, Hale N.,
_d1921-
740 0 1 _aMarketing reference.
942 _2ddc
999 _c46465
_d46465