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| 001 | 00760668 | ||
| 003 | PWmBRO | ||
| 005 | 20240602101540.0 | ||
| 008 | 870217s1987 mnu b 00000 eng | ||
| 020 | _a0314853138 (pbk.) | ||
| 043 | _an-us--- | ||
| 050 | 0 |
_aHF5415.13 _b.C64 1987 |
|
| 082 | 0 | _a658.8/00973�19 | |
| 090 | 0 | _b658.8/0722/0973/D645c/1987 | |
| 245 | 0 | 2 |
_aA Collection of cases in marketing management / _c[edited by] H. Robert Dodge, William G. Zikmund. |
| 250 | _a2nd ed. | ||
| 260 | 0 |
_aSt. Paul : _bWest Pub. Co., _cc1987. |
|
| 300 | _axix, 344 p. | ||
| 650 | 0 |
_aMarketing _zUnited States _xManagement _xCase studies. |
|
| 700 | 1 | 0 | _aZikmund, William G. |
| 700 | 1 | 0 |
_aDodge, H. Robert, _d1929- |
| 942 | _2ddc | ||
| 999 |
_c44408 _d44408 |
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