| 000 | 00818nam a2200253 4500 | ||
|---|---|---|---|
| 001 | 00593206 | ||
| 003 | PWmBRO | ||
| 005 | 20240602101047.0 | ||
| 008 | 861022s1985 enk o0011 eng u | ||
| 082 | 0 | 0 |
_a659.1 _z19 |
| 090 | 0 | 0 | _b659.1/W744f |
| 100 | 1 | 0 | _aWilmshurst, John |
| 245 | 1 | 4 |
_aThe fundamentals of advertising _cJohn Wilmshurst |
| 260 | 0 | 0 |
_aLondon _bPublished on behalf of the Institute of Marketing and the CAM Foundation _c1985 |
| 300 | 0 | 0 |
_axiv, 267p, [8]p of plates _bill. _c24cm |
| 595 | 0 | 0 |
_a0434923303 _bpbk |
| 650 | 0 | 0 | _aAdvertising |
| 710 | 2 | 0 | _aInstitute of Marketing |
| 710 | 2 | 0 | _aCAM Foundation. |
| 942 | _2ddc | ||
| 910 | 2 | 0 |
_aCommunication Advertising and Marketing Education Foundation _xSee _aCAM Foundation |
| 994 | _a001051545 87070 0001 | ||
| 999 |
_c36077 _d36077 |
||