000 00633nam a2200229 4500
001 00387169
003 PWmBRO
005 20240602100835.0
008 840416s1983 enk c0011 eng u
082 0 0 _a658.8
090 0 0 _b658.8/C855m
100 2 0 _aCoulson-Thomas, Colin
245 1 0 _aMarketing communications /
_cColin J. Coulson-Thomas.
260 0 0 _aLondon :
_bHeinemann on behalf of the Institute of Marketing,
_c1983.
300 0 0 _axii, 339 p. :
_c24cm.
595 0 0 _a0434919306
650 0 0 _aCommunication in marketing.
710 2 0 _aInstitute of Marketing.
942 _2ddc
_02
994 0 1 _a016404
999 _c32427
_d32427