000 00639nam a2200217 4500
001 00562084
003 PWmBRO
005 20240602100707.0
008 860616s1979 nyu o0001 eng l
082 0 0 _a658.8/C338
090 0 0 _b658.8/C338
245 0 0 _aCases in marketing, including interviews with key executives
_c[edited by] Howard A. Thompson
260 0 0 _aNew York
_bHarper & Row
_cc1979
300 0 0 _axv, 191 p.
_c23 cm.
595 0 0 _a0060466154
650 0 0 _aMarketing
_xCase studies
700 1 0 _aThompson, Howard Arthur,
_d1931-
942 _2ddc
994 _a001042175 86301 0001
999 _c29973
_d29973