| 000 | 00678nam a2200241 a 4500 | ||
|---|---|---|---|
| 001 | 00432997 | ||
| 003 | PWmBRO | ||
| 005 | 20240602095943.0 | ||
| 008 | 840521s1983 ohua a o0011 eng l | ||
| 082 | 0 | 0 |
_a659.1 _b072 |
| 090 | 0 | 0 | _b659.1072/F612f/1983 |
| 100 | 1 | 0 | _aFletcher, Alan D. |
| 245 | 1 | 0 |
_aFundamentals of advertising research _cAlan D. Fletcher, Thomas A. Bowers |
| 250 | 0 | 0 | _a2nd ed. |
| 260 | 0 | 0 |
_aColumbus, Ohio _bGrid Pub _cc1983 |
| 300 | 0 | 0 |
_axi, 343 p. _bill. _c24 cm. |
| 595 | 0 | 0 | _a0882442600 |
| 650 | 0 | 0 |
_aAdvertising _xResearch |
| 700 | 1 | 0 | _aBowers, Thomas A. |
| 942 | _2ddc | ||
| 994 | _a001023306 84276 0001 | ||
| 999 |
_c17433 _d17433 |
||