Matheson Library
Empowering Knowledge, Inspiring Discovery
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1.
Readership research and the planning of press schedules / Guy Consterdine. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Aldershot, Hants, England ; Brookfield, Vt., USA : Gower, c1988
Availability: Items available for loan: Matheson Library (1)Call number: 072.0723 C758r.

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2.
Preserving the press : how daily newspapers mobilized to keep their readers / Leo Bogart. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York : Columbia University Press, c1991
Availability: Not available: Matheson Library: Lost (1).

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