Matheson Library
Empowering Knowledge, Inspiring Discovery
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1.
Consumer behavior : building marketing strategy / Delbert I. Hawkins, David L. Mothersbaugh, Roger J. Best. by
Edition: 10th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Boston : McGraw-Hill/Irwin, c2007
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Availability: Items available for loan: Matheson Library (2)Call number: 658.83420973 H393, ...

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2.
Consumer behavior : implications for marketing strategy / Del I. Hawkins, Roger J. Best, Kenneth A. Coney. by
Edition: 5th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Homewood, IL : Irwin, 1991
Availability: Items available for loan: Matheson Library (1)Call number: 658.83240973 H393.

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