Matheson Library
Empowering Knowledge, Inspiring Discovery
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1.
Advertising and sales promotion strategy / Gerard J. Tallis. by
Material type: Text Text; Format: print
Publication details: Reading, MA : Addison Wesley, c1998
Availability: Items available for loan: Matheson Library (1)Call number: 658.82 T276.

2.
Advertising / Maurice I. Mandell. by
Edition: 4th ed.
Material type: Text Text; Format: print
Publication details: Englewood Cliffs, N.J : Prentice-Hall, c1984
Availability: Items available for loan: Matheson Library (1)Call number: SR 659.1 M271.

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