Market segmentation : using demographics, psychographics, and other segmentation techniques to uncover and exploit new markets / Art Weinstein.
Material type: TextPublication details: Chicago, Ill. : Probus Pub. Co., c1987.Description: xii, 296 p. : ill. ; 24 cmISBN:- 0917253590 :
- 658.8/02�19
- HF5415.127 .W45 1987
Item type | Current library | Call number | Status | Date due | Barcode | |
---|---|---|---|---|---|---|
Books | Matheson Library | 658.802 W424m (Browse shelf(Opens below)) | Available | 063165 |
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