Jefkins, Frank William. <br/><br/>
Planned press and public relations / 
Frank Jefkins. 
 - 2nd ed. 
 - Glasgow :  Blackie,  1986. 
 - x, 330 p. :  ill. 
<br/><br/><label>ISBN: </label>0216919924 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Publicity.<br/>Public relations.
<br/><br/><label>Dewey Class. No.: </label>659.2  / J47