TY  - BOOK
AU  - Bov�ee,Courtland L.
AU  - Houston,Michael J.
AU  - Thill,John V.
TI  - Marketing
SN  - 0070068798
U1  - 658.8/B783 
PY  - 1995///
CY  - New York
PB  - McGraw-Hill
KW  - Marketing
ER  -