Pettijohn, Charles E.
Instructor's manual for Principles of Modern Marketing /
prepared by Charles E. Pettijohn.
- Boston, MA : Allyn & Bacon, 1989.
- viii, 597 p. ; 28 cm.
Instructor's manual for Principles of modern marketing by Stewart W. Husted, Dale L. Varble & James R. Lowry. Instructor's manual.
0205115799
Marketing.
Marketing--Study & teaching.