Block, Carl E. <br/><br/>
Essentials of consumer behavior :  concepts and applications / 
Carl E. Block [and] Kenneth J. Roering. 
 - 2nd ed. 
 - Hinsdale, Illinois :  Dryden Press,  c1979. 
 - xviii, 650 p. 
<br/><br/><label>ISBN: </label>0030419611 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Consumer behavior.