Schwartz, David Joseph <br/><br/>
Marketing today  a basic approach 
David J. Schwartz 
 - New York  Harcourt Brace Jovanovich  [1973] 
 - xix, 716 p.  ill.  24 cm. 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing
<br/><br/><label>Dewey Class. No.: </label>380