Britt, Steuart Henderson,  1907- <br/><br/>
Marketing management and administrative action 
Steuart Henderson Britt, Harper W. Boyd, Jr 
 - 4th ed 
 - New York  McGraw-Hill  c1978 
 - xi, 466 p.  ill.  24 cm 
 - McGraw-Hill series in marketing .
<br/><br/> Includes index 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing--Management
<br/><br/><label>Dewey Class. No.: </label>658.8