Morden, Anthony R. <br/><br/>
Elements of marketing / 
Anthony R Morden. 
 - [London] :  DP Publications,  1987. 
 - ix, 678 p. :  ill. 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing.<br/>Marketing--Examinations,questions,etc.<br/>Marketing--Management