TY  - BOOK
AU  - Cateora,Philip R.
AU  - Keaveney,Susan M.
ED  - United States Dept. of Education
TI  - Marketing: an international perspective 
PY  - 1987///
CY  - Homewood, Illinois
PB  - Richard D. Irwin,Inc.
KW  - Export marketing
KW  - Marketing
KW  - Management
ER  -