Mason, Joseph Barry. <br/><br/>
Modern retailing :  theory and practice / 
J. Barry Mason, Morris L. Mayer. 
 - 4th ed. 
 - Plano, Tex. :  Business Publications,  1987. 
 - xviii, 834 p. :  ill.  24 cm. 
<br/><br/>Includes bibliographic references and name & subject indexes. 
<br/><br/><label>ISBN: </label>025603706X 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Retail trade.