Schultz, Don E. <br/><br/>
Sales promotion management 
Don E. Schultz, William A. Robinson 
 - Chicago  Crain Books  c1982 
 - xviii, 487 p.  ill.  25 cm. 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Sales promotion
<br/><br/><label>Dewey Class. No.: </label>658.8  / 2