Ramond, Charles <br/><br/>
The art of using science in marketing foreword by Martin Mayer 
Charles Ramond 
 - New York  Harper & Row  [1974] 
 - xix, 298 p.  illus  24 cm. 
 - Harper & Row's series in marketing management .
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing<br/>Product management<br/>Marketing research
<br/><br/><label>Dewey Class. No.: </label>658.8